The Right Fit Support
You went to school to become a clinician. Nobody handed you a business degree on your way out. So if you're sitting at $0 a month in cash-pay revenue, or you're stuck somewhere under $7K and you can't figure out why the ceiling won't move, I need you to hear this clearly: that's not a personal failing. That's a structural gap in how this field trains its people.
Graduate programs teach you diagnosis, treatment planning, ethics, theory. They do not teach you how to price a session, build a referral pipeline, or decide when you're ready to stop trading insurance panels for stability you don't actually have. Most therapists learn business the same way they learn everything else that matters in this field: the hard way, alone, usually after a financial scare forces the issue.
That gap is exactly where I keep finding you, in the comments, in the DMs, on the calls. You're not short on clinical skill. You're short on someone showing you the numbers, the structure, and the next right move at the stage you're actually in.
What you've been telling me:
“I need a foundation”
“I feel like I’m all over the place”
“Nobody teaches you the business stuff”
“I don’t even know what to ask”
“I see the value, but I can’t afford $10,000”
The pattern is consistent. You want more than a free download and less than a five-figure commitment. You want a room. You want someone who's built this before to guide you and tell you the truth. That's the gap The Inner Circle exists to close.
Where this fits in your growth
Do you remember the story of Goldilocks and the 3 bears? Finding the just right chair, cup of porridge and bed to sleep in? So many of you have told me that you’re essentially looking for the same right fit in your business support. So, I built it.
I don't build offers in isolation, and I don't want you guessing where you belong. Here's how the whole ecosystem is structured, from the first free thing you ever consumed from me to the point where you're sitting across from me 1:1.
If you're pre-revenue, your job right now is to consume: the podcast, the social content, the free trainings, the occasional live webinar. Build the muscle before you pay for the room.
Once you're generating cash, anywhere from your first dollar up to about $7K a month, you're in Inner Circle territory. This is the room built for that stage.
From $7K to $10K a month, Leverage Lab is where we get surgical: naming your specific leverage points and building a model that scales without you adding more sessions. And once you're past $10K and looking to expand, more revenue, more capacity, a bigger vision, that's 1:1 coaching, three or six months, built around exactly what you're trying to build next.
With each of these levels, there’s room for overlap. You may want to speed up your growth or be having some high months and some lower so you’re always welcome to take the practice check-up or email to get my personal recommendation.
What's actually inside The Inner Circle
This isn't a content library you'll forget you're paying for. It's a blend, on purpose:
A monthly mini masterclass, one clear business concept, taught in a way you can implement that week, not just think about.
Tools and templates that do the thinking for you, so you're not starting from a blank page every time you need to price, pitch, or plan.
A live hot seat, actual access to me, working your actual numbers, in real time, in front of a room that's building the same kind of business you are.
A community and full archive, so nothing you need gets buried, and you're never building this alone.
That's the piece most free content can't give you and most high-ticket coaching prices you out of: a coach who's actually done this, built a group practice, built contracts, built a business past six figures, sitting in the room with you every month, for the price of a nice dinner out.
The Inner Circle opens August 1. $97 a month, cancel anytime. If the story above sounds like your comment section, your DMs, or the conversation you keep having with yourself at 11pm about why the money still isn't matching the effort, this is built for exactly that moment.